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A street lamp with a bland appearance, but integrated with automatic light sensing, WiFi, traffic monitoring, air quality detection and other functions. If such smart street lights are densely laid, the construction of urban big data systems will become very easy. At the 2016 Guangzhou Guangya Exhibition, which was recently completed, the above-mentioned latest products exhibited by Zhongshan Hongbao Technology have attracted the attention of many buyers.
Time is back 8 years ago. The main business of this company is only traditional power equipment, and its LED products are still in the laboratory stage. At that time, the LED output value of Xiaolan Town is only 160 million yuan. Today, the town's LED output value has exceeded 10 billion yuan. According to the mainstream view of the economics industry, the contribution rate of any industry to GDP exceeds 5%, which can be regarded as a “pillar industryâ€. With this standard, LED has become the pillar industry of Xiaolan Town.
The rise and fall of industrial clusters is the most basic dimension of observing professional towns. After the baptism of the economic tide, some traditional professional town industrial clusters in Zhongshan are facing a major dilemma. At the same time, more new pillar industries are growing. Today, with the acceleration of economic development, the new pillar industry has quietly rewritten the industrial map of Zhongshan's professional towns.
Thrilling leap
From traditional industries to new pillar industries
On June 21, Mulinsen announced that the company will issue a total of 83.82 million shares and raise 2.348 billion yuan for the expansion of LED packaging projects in three bases, including Zhongshan and Ji'an.
Such a large amount of fundraising is rare in Zhongshan enterprises, but this is only a part of the operation of Mulinsen Capital. A month ago, Mu Linsen and the international venture capital organization IDG formed a “bidding consortium†to participate in some of the business and assets of the German lighting giant Osram.
The data shows that Mulinsen's 2015 operating income reached 3.8 billion yuan, only 1/4 of OSRAM's turnover. The strength of the two sides is disparity, which seems to be another "snake swallow" general merger. However, the current production capacity of Mulinsen LED light source has reached 132.5 billion, which is known as the "global LED light source packaging champion".
In the LED cluster of Xiaolan Town, which is over 10 billion yuan, Mulinsen is undoubtedly the most dazzling star. However, few people know that before the headquarters was located in Xiaolan Town in 2010, Mulinsen was only an ordinary electronic enterprise, and the main business was the production of traditional electronic components.
In the past 10 years, Zhongshan enterprises like Mulinsen have leapfrogged from traditional industries. Hongbao Technology, which has great strength in the street lamp industry, was the traditional power supply equipment before it entered LED in 2005. The research and development of new light source products was only used as the direction of corporate strategic transformation.
Another star company in Zhongshan, Mingyang Wind Power, is also a typical example of a leap from traditional industries. The photo wall of the company's headquarters clearly recorded the growth trajectory of the company: In 1993, Zhang Chuanwei, the head of Mingyang Wind Power, came to Zhongshan to build Zhongshan Mingyang Electric Co., Ltd. with a total of 12,000 yuan. The main product is the distribution box. In the past 10 years, from the distribution box to the high-voltage inverter, and then to the wind power equipment, Mingyang has crossed the road and finally entered the first new army of domestic new energy equipment.
“From merchandise to currency is a thrilling jump.†In Capital, Marx made such a vivid metaphor for the development of the commodity economy. From traditional industries to emerging industries, it is both a thrilling leap and a magnificent evolution. However, such evolution relies more on the entrepreneur's own courage and on the economic and technological trends.
New light sources and new energy sources are far-reaching technological changes in the last decade. Successfully evolving companies like Mulinsen and Mingyang have become “big trees†in Zhongshan’s emerging pillar industry ecosystem.
Breakout of the cluster
Eight years of "reverse attack" in new industries
It is impossible for Rome to be built in one day, and all emerging industries cannot start from the ground. Both Mulinsen and Mingyang wind power are born out of Zhongshan's traditional electronic information industry.
Walter Rostow, an American economist, believes that pillar industries can induce new economic activities or derivate new industrial sectors, and even lay the foundation for the next important leading industry.
“Small development of the LED industry has a unique advantage.†Many years ago, Li Jiahao, deputy mayor of Xiaolan Town, made an interview in this interview: “Our traditional pillar industry is hardware and plastics, which is exactly what LED light source needs. All materials." In the company's view, there is almost no technical threshold for the transition from hardware and plastics to LED light sources. According to statistics, in 2008, the output value of LED in Xiaolan Town was only 160 million yuan, and the proportion of the industrial output value of more than 20 billion yuan in the town was almost negligible.
It was not only Xiaolan Town that started at that time. In Zhongshan alone, at least the ancient town and Banfu proposed plans for the development of the LED industry. The Pearl River Delta region has become the largest LED industry cluster in the country, accounting for half of the country's total, especially in Shenzhen, Huizhou and Zhongshan. After a lapse of 8 years, Xiaolan’s LED industry ecological chain is the best representative of Zhongshan. According to the statistics of the town's credit department, as of the end of 2015, there were more than 230 LED-related enterprises in the town, and the total output value of the industry exceeded 10 billion yuan. In April this year, the China Lighting Society officially awarded the honor of “China Semiconductor Intelligent Lighting Innovation Base†in Xiaolan Town.
Before Xiaolan, the neighboring Dongsheng Town also won another honor of the town this year: March 22, at the 15th China International Door Industry Exhibition held in Beijing, China Wood and Wood Products Circulation Association Officially awarded the title of "China's Door Industry" in Dongsheng Town. In fact, Dongsheng Town has always been known for its office furniture. Before that, the door industry was not the leading industry in the town, and few people regarded the “door industry†as a specialized industry classification.
Around 2008, Dongsheng Town visited the surrounding areas to investigate the feasibility of the professional office furniture market, but found that it has been seized by Shunde Lecong. Situ Liquan, head of the Dongsheng Door Market, found that although the furniture industry is not in the same position, Dongsheng can counterattack from other fields. In the eyes of Situ Liquan, the inconspicuous "gate" is the master of Zhongshan's characteristic industry, which coincides with the idea of ​​"Zhongshan Mercure".
"Dongsheng Town is surrounded by hardware locks, gas appliances, ancient towns (lighting) Dongfeng (small appliances), Nantou (home appliances) and other professional towns, almost all of which are inextricably linked with the home, but so far There is no relatively professional door wholesale market," Situ Liquan said.
Years of hard work have finally gained. According to the relevant person in charge of Dongsheng Town, the number of gate enterprises in the town has increased by 300% in the past three years, and the door industry production efficiency is more than five times the national average. By the end of 2015, the number of door industry enterprises in the town exceeded 200, with an annual output exceeding 2 million sets.
The Dongsheng Door Industry Market, which carries Dongsheng Door Industry, has become the first large-scale professional market for integrated products sales, product display and wholesale in the Pearl River Delta. It has gradually formed process research and development, product design, talent incubation, raw material supply, Eight major systems of production professional, brand operation, exhibition and trade integration, and logistics to the home.
Editor in charge: Tang Ting
Scattered pearl
Silent racing in the field of intellectual creation
In 2015, under the coordination of the Zhongshan Municipal Government, Tanzhou Town, which was in short supply of industrial land, simply squeezed out a piece of land from the “tooth gap†for a project called “Mingzhizhizhiâ€.
Why is this enterprise attracting the attention of the municipal government? Originally, Mingzhizhi was the top industrial 4.0 enterprise in China, and the main business is to provide intelligent manufacturing solutions for large household appliance enterprises. In the Pearl River Delta, Gree, Midea and other home appliance giants are their potential customers. Once settled in Tanzhou, the equipment manufacturing industry in the town is self-evident.
Equipment manufacturing is another brand new pillar industry that Zhongshan has risen in recent years. In August last year, at the first “Pearl River West Coast Advanced Equipment Manufacturing Investment and Trade Fair†held in Zhuhai, two exhibitors from Dongsheng became “stars†in one fell swoop. Shenglong Forging Machinery Co., Ltd. located in Tanbei Village, Dongsheng Town With strong technical strength, it has a history of 33 years, and its CNC punching machines are sold at home and abroad. In 2009, the company independently developed the world's first 4500 tons of forging machine. In recent years, domestic manufacturing pressures have been unprecedented. This not only makes the traditional "industrial mother machine" feel great pressure, but also provides business opportunities for enterprises that are determined to carry out technological innovation.
Since 2012, Shenglong has keenly noticed the demand for automation equipment in the “labor shortageâ€. Xu Yongjia, assistant to the company's general manager, said that in recent years, Shenglong has tailor-made automated production lines for large-scale manufacturing enterprises such as Shenzhen BYD, Foxconn and Zhongshan Galanz. At present, the automation transformation business has accounted for more than 60% of the company's business. In order to adapt to the company's business expansion, the company is expanding its capital increase and actively moving to the capital market.
In Yilong Village, Dongsheng Town, a single workshop covering an area of ​​53,000 square meters is undergoing final equipment commissioning. This is the modern injection molding machine production base and injection molding machine business headquarters that Lijin Group invested 250 million yuan. This reference to the giant workshop designed by Toyota Motor has only invested more than 60 million yuan. After being put into use, the annual output value of the base can reach 1 billion yuan. At present, Lijin Group has planned to set up the injection molding machine business unit in Zhongshan and push the business unit to the capital market.
In Zhongshan, there are many companies like Shenglong Forging and Lijin Group. Their rapid expansion is bringing more and more imagination to Zhongshan’s “100 billion equipment manufacturing industry beltâ€. According to statistics, in the first five months of this year, the added value of the equipment manufacturing industry in the city was 17.593 billion yuan, an increase of 10.6%; the equipment manufacturing industry completed an investment of 4.913 billion yuan, an increase of 41.6%, which was 26.6 percentage points higher than the industrial investment growth rate.
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Editor in charge: Tang Ting
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