Hardware lighting accessories main "price war"

In the Guzhen Lamp Fair, it was learned that although the market prospects of upstream lighting companies are promising, as a downstream lighting accessories company, they are currently facing an unprecedented development dilemma. According to our understanding, the latest statistics show that in the next five years, the annual output value of China's lighting industry will maintain a growth rate of more than 20%, and this growth will inevitably bring considerable profits to the lighting accessories industry.

Rising raw material pressure Large enterprises compete for microblogging profits The cost pressure caused by rising raw materials is quite large. In order to make a profit of a few cents, accessory companies are rushing to sell. A fitting buyer from Jiangmen told reporters that the puzzles faced by accessories companies are not only rising prices for raw materials, but also including low-price competition, rising labor costs, poor marketing, lack of brand awareness, and technology. Upstream and so on, so to promote itself is still the most critical.

"Price war" has become the industry's largest means of competition is located in Guzhen Town, Guzheng Town Industrial Zone, special plastic sheet factory, specifically for the lighting companies to provide "acrylic" plastic sheet. Relevant workers revealed that the biggest means to bring in Tegogang for more than a year, against the competitors in the industry, was the "price war." “Of course, apart from the price, we also pay great attention to quality.” The sentence of the staff of the special staff was also heard in other booths in the accessories section. At present, for most lighting accessories companies, the “price war” has become the main competitive means in the face of cost pressures caused by rising raw materials. On the one hand, the overall output value of the lighting industry is relatively small. On the other hand, the lighting industry has a low level of technology. The vicious competition has led companies to open up more fields.

According to insiders, China's enterprises engaged in the production of lighting and lighting accessories are mainly distributed in Guangdong, Zhejiang, Shanghai, Jiangsu and other places, among which Guzhen Town is the most concentrated in Guangdong. Lighting accessories companies from the product line of view, mainly hardware, glass, wood, cloth, crystal, etc. more than 10, but the professional production of lighting products for manufacturers of the company's few manufacturers, most of the other integrated services for other industries.

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